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Jennifer Lorance| Marketing Communications & Creative Strategy

Concept driven design shaped by culture and storytelling 

I create visual work that connects ideas, people, and brands.

Portfolio

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ABOUT ME

I’m a graphic designer and creative thinker with a background in graphic design and multimedia communications, specializing in marketing communications, visual storytelling, and concept-driven design. I create thoughtful, engaging work that blends creativity with clear strategy, helping organizations and businesses communicate their ideas through strong visual experiences. I’m naturally drawn to understanding people, audiences, and ideas, and I enjoy translating that understanding into visuals and content that feel both intentional and approachable. My work includes brand development, marketing materials, content creation, social media concepts, digital platforms, and campaign-focused design. Whether I’m developing a brand concept, creating digital content, or building out a marketing campaign, I approach each project with curiosity, creativity, and attention to detail. I believe effective marketing lives at the intersection of strategy and storytelling. My experience supporting community-focused organizations has strengthened my ability to create clear messaging, organize digital systems, and develop creative solutions that connect with real people. I’m a California native, and that influence shows up in my work through culture, energy, and a strong sense of place. Living in other parts of the country has also shaped my perspective and deepened my appreciation for the creative communities I connect with today. I’m currently open to marketing communications, creative, and freelance opportunities where I can contribute through design, content creation, collaboration, and strategic thinking.

WORK WITH ME
Food Photography
Social & Digital Content
Image by Harrison Kugler
Brand Identity & Visual Systems
Image by Benjamin Dada
Campaign & Marketing Design
Stationery Branding Set
Packaging & Product Design
Image by Growtika
Print & Promotional Materials
Image by Growtika
Search Visibility
Image by Growtika
Search Visibility

I collaborate with brands and businesses to bring ideas to life through thoughtful, concept-driven design.

I enjoy working across a range of creative projects, from early concept development to final execution. Whether it’s building a visual identity, designing campaign materials, or creating content for digital and print, I focus on work that feels intentional and connected.

I’m especially drawn to projects rooted in culture, lifestyle, and storytelling.

 

If you’re interested in working together, I’d love
to connect.

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